Last updated: August 30, 2025
bmby.au operates this store and website, including all related information, content, features, tools, products and services, to provide you, our customer, with a curated shopping experience (the “Services”). Our store is powered by Shopify, which enables us to provide these Services to you.
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our Services, make a purchase, or otherwise interact with us. By accessing or using our Services, you agree to the terms of this Privacy Policy.
If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will apply with respect to the collection and handling of your personal information.
Personal Information We Collect
When we use the term personal information, we mean information or an opinion about you (whether true or not), which reasonably identifies you, in accordance with the Privacy Act 1988 (Cth). This may include:
-
Contact details: name, billing and shipping addresses, phone number, and email address.
-
Payment details: credit/debit card information, financial account details, payment confirmations.
-
Account information: username, password, preferences and settings.
-
Transaction history: items viewed, added to cart, purchased, returned, or exchanged.
-
Communications: details you provide when contacting us, including customer service queries.
-
Device and usage data: browser type, IP address, device identifiers, and how you interact with our website.
How We Collect Your Information
We may collect your personal information from:
-
Directly from you (when you create an account, place an order, or contact us).
-
Automatically (through cookies, analytics tools, and your interactions with our Services).
-
Service providers and partners (such as Shopify, payment processors, and shipping providers).
-
Other third parties (such as advertising partners, with your consent).
How We Use Your Information
We may use your personal information for purposes including:
-
Providing our Services: fulfilling and managing your orders, processing payments, shipping products, and managing your account.
-
Improving your experience: remembering preferences, tailoring recommendations, and enhancing our website and Services.
-
Marketing and promotions: sending emails or messages about our products and offers (you may opt out at any time).
-
Fraud and security: authenticating your account, preventing fraudulent transactions, and ensuring the safety of our Services.
-
Legal and compliance: meeting our obligations under Australian law, or responding to lawful requests by government or regulatory authorities.
Disclosure of Personal Information
We may disclose your personal information to:
-
Shopify and other trusted service providers (e.g. payment processors, couriers, IT support).
-
Business and marketing partners, for advertising and promotions (in line with applicable law).
-
Authorities if required by law or in relation to legal claims or investigations.
-
Affiliates or related entities within our business structure.
We will not sell your personal information.
Your Rights and Choices (Australia)
Under the Australian Privacy Principles (APPs), you have rights to:
-
Access the personal information we hold about you.
-
Request corrections if your information is inaccurate or outdated.
-
Opt out of direct marketing communications at any time (via unsubscribe links or by contacting us).
We may need to verify your identity before actioning requests.
Security & Retention
We take reasonable steps to protect your personal information from misuse, interference, and loss, and from unauthorised access, modification, or disclosure.
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law.
International Transfers
As we use Shopify and related third-party services, your personal information may be transferred, stored, or processed outside Australia. We take steps to ensure that appropriate safeguards are in place when this occurs.
Children’s Privacy
Our Services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be published on this page with the “Last updated” date.
Contact Us
If you have any questions about this Privacy Policy, would like to access or correct your personal information, or wish to make a complaint, please contact us:
bmby.au
📧 info@bmby.au
If you are not satisfied with our response to a privacy complaint, you may contact the Office of the Australian Information Commissioner (OAIC): www.oaic.gov.au
